Client & Objective
Client: Polyver Sweden — a premium Swedish brand renowned for high-performance, warm, and waterproof winter footwear.
Source: Fiverr.com
Project Scope: Create a set of 8 custom vector icons representing the key technical features and specifications of their products (waterproofing, insulation, breathability, durability, wool lining, etc.).
The Challenge & Workflow
The primary goal was to bring completely different visual concepts into a single, cohesive graphic style with consistent line weights, spacing, and geometry.
- Stylistic Alignment: Defined a bold, clean, line-art style tailored to the rugged yet modern identity of the brand.
- Refinement (3 Rounds of Revisions): Through 3 iterative feedback loops, we fine-tuned every line and shape to ensure maximum visual balance across the set:
- Harmonized complex technical diagrams (breathability, multi-layer waterproofing, quick-dry tech) with iconic silhouettes (boots, outsoles, wool sheep symbol).
- Perfected the optical weight and grid alignment.
The Result
A polished, versatile set of 8 icons designed to elevate the brand’s product presentation and user experience on their web store.
- Outcome: The client was highly satisfied with the seamless process and left positive feedback.
Looking for a Custom Illustration? If you like this art style and want to bring your own icon set, I am always open to new commissions! Let’s collaborate and create something unique for your brand.
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